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Rethinking Seed Oils: The Organic High Oleic Opportunity

 

More than ever, conventional seed oils like canola, soybean and linoleic sunflower oil face scrutiny for their nutritional profiles and processing methods.

Consequently, today’s health-conscious consumers evaluate ingredient lists more carefully than ever before. They prioritize transparency, avoid unfamiliar additives, and increasingly opt for minimally processed products.

Furthermore, chemical refining, solvent extraction and overconsumption of unsaturated fats drive the demand for Certified Organic, Non-GMO and expeller-pressed oils.

In response, food and beverage manufacturers face pressure to deliver products that offer both high performance and a clean label.

 

Organic vs. Conventional

Most conventional seed oils undergo heavy processing and appear in UPFs such as packaged snacks and fast food. Additionally, some producers grow crops with synthetic pesticides & herbicides which can leave unwanted residue.

Conventional sunflower oil typically undergoes chemical refining that uses hexane extraction. Moreover, this traditional linoleic sunflower oil contains a high content of omega-6 fatty acids.

While scientific consensus recognizes unsaturated fats for their health benefits, some experts argue they should be consumed sparingly. Many consumers and brands are increasingly seeking oil alternatives that are cleaner and more traceable.

Let’s compare the fatty acid breakdown of both conventional linoleic sunflower oil and organic high oleic sunflower oil:

 

 

 

 

 

 

 

 

 

 

 

 

 

Organic High Oleic Sunflower Oil: A Step Above the Rest

This strategic, evidence-backed solution combines the functional benefits formulators need with the clean label attributes consumers demand.

High oleic sunflower oil is cold-pressed from sunflower varieties bred to contain a high percentage of oleic acid (omega-9). Oleic acid is a monounsaturated fat known for its heart health benefits and oxidative stability. Notably, sunflower oil must contain a minimum content of 80% oleic acid to be labeled ‘high oleic.’

Compared to traditional linoleic sunflower oil, Certified Organic High Oleic Sunflower Oil offers various additional health benefits.

Superior Fatty Acid Profile

  • Provides minimum 80% oleic acid content
  • Contains maximum 3–4% linoleic acid content (omega-6), thereby reducing oxidation risk
  • Naturally low in saturated fat and free from trans-fat

Functional Benefits Without Additives

  • Neutral odor & flavor that won’t overpower formulations
  • Excellent thermal and oxidative stability
  • High oleic acid content: contributes to stability and extended shelf-life
  • High heat tolerance: ideal for deep frying & cooking applications
  • Requires no hydrogenation or synthetic preservatives

Clean Label Credibility

  • Certified USDA/NOP Organic
  • Non-GMO Project Verified
  • Expeller-pressed: producers extract without hexane or chemical solvents

 

High Oleic, High Opportunity

While recent scrutiny of seed oils pushes many manufacturers to explore reformulation, it also presents an opportunity to educate consumers.

Organic high oleic sunflower oil is technically a seed oil—but its nutritional profile, clean processing, and organic certification distinguish it from highly refined alternatives.

For example, North American plant-based dip and snack brand, Fabalish, proudly relies on organic high oleic sunflower oil for their formulations and displays their seed oil philosophy online. The company produces sustainable, small batch, allergen-friendly food products that remain “proudly perishable” and contain no artificial preservatives.

 

Organic HOSO: The Superior Seed Oil

Organic High Oleic Sunflower Oil represents the smart choice for food & beverage manufacturers seeking to future-proof their formulations. O-HOSO serves as a clean, functional, traceable alternative to conventional seed oils. It offers a healthier fat profile, superior stability and product-friendly certifications.

While other plant based oils offer comparable high heat stability and heart-health benefits, O-HOSO’s neutrality is what makes it so versatile and desirable.

 

Partner with Austrade Inc. for Your Next Innovation

Austrade Inc. delivers clean, traceable (from seed to supply) Organic High Oleic Sunflower Oil produced from 100% organic sunflower seeds. We help formulators and brands meet clean label expectations without compromising on functionality.

Explore our full range of Certified Organic and Non-GMO ingredients today!

Request a free sample to experience the benefits in your next formulation.

Have questions or need a spec sheet? Contact us directly for technical support or pricing.